It’s interesting to see the fairly ambitious new work visa policies for foreign national workers in Japan. In theory it sounds good, but it’ll be interesting to see if they can successfully encourage the employees into the regional areas where population decline is much more pronounced. – Bruce
Japan launched on Monday a new visa system to bring in more foreign workers to the country struggling with an acute labor shortage, marking a major policy shift from its traditionally strict immigration rules. With hundreds of thousands of foreigners estimated to take up blue-collar and other types of jobs,…
It’s interesting to see how one of Japan’s biggest convenience store chains is approaching the issues of labour shortages. I’ve also recently noticed that Seven Eleven has had to change the operating hours for some rural stores….funnily enough, to 7am – 11pm, rather than the standard 24hour operations. – Bruce
After a couple of jam-packed days in Tokyo, I took the opportunity to make a trip up to Aomori, the northernmost prefecture on the main island of Honshu. I have a strong personal connection to Aomori, as it is where my wife was originally from and where both of our children were born. It felt a bit weird visiting her hometown without them all in tow…but it did made for a very peaceful and enjoyable 3.5 hour Shinkansen ride.
I wanted to get a bit of a
perspective on Japan’s changing demographics from somewhere that is being more
adversely affected by it. Tokyo was
clearly chugging along quite well on the back of a huge construction boom in
the lead up to the 2020 Olympics, and was attracting much of the young talent
from across the country, so I couldn’t sense any real concerns about population
decline.
Aomori Prefecture is a very
mountainous and heavily forested part of a Japan. The name in fact translates directly to ‘Blue
Forest” (For some reason Japanese often use the colour blue to describe the
colour green…I’ve never worked that one out…though I guess we do have the
Blue Mountains near Sydney!)
Anyway, I made my way to the small
town of Ottomo where I spent the night with my in-laws. Ottomo is a rural community that was founded
on the back of the post war foresting industries, though as with most parts of
Japan no doubt has some human history dating back thousands of years. It is one of a number of townships that make
up the collective local government area known as “Tohoku Machi”. The total population of Tohoku Machi is
currently around 18,000. The
municipality itself was formed through a merger of 4 smaller municipalities
around 13 years ago when the collective population was about 23,000. This of course was in itself a symptom of a
shrinking population and rising costs making it unsustainable for the smaller
municipalities to continue to operate independently.
As with most parts of Japan, there
has been a steady decline in population for many years now. This is mostly through the migration of
younger residents to other parts of Japan (like Tokyo), coupled with families
having fewer children.
While the average population decline
of 384 people per year since 2005 may not seem too horrible, it is very
consistent and is having visible effects on the community, which are starting
to snowball.
The number of vacant shops is
gradually increasing, as too is the phenomena of ‘Aki-Ya’ (literally vacant or
abandoned houses). With less children,
there is less capacity to provide services for them the way they have in the
past, which compounds the problem of people growing up and wanting to get out
of there as fast as they can.
The biggest thing evidencing this
was a project to merge 4 small primary schools into one larger one. The positive element of this is a large
construction project and some modern facilities for the children to
utilise. It will also co-locate the new
primary school next to the relatively new junior high school that went through
a similar process a few years ago.
The negative is that there will be
longer commuting times for many children and their families and for the small
communities where the schools will close, there will be one less key local facility.
More importantly, it is a direct cut in the lineage that helps connect
many people to their hometown. Knowing
the Japanese, there will be great efforts made to keep the connection, but it
is still a very tangible and visible disconnect.
I had a good yarn to my in-laws
(Ken-san and Keiko-san) over a lovely meal of assorted sashimi (and a few
cheeky beers to help loosen the communication channels a bit).
They were both born and bred in the
local area and both spent the majority of their life working for the local
council in various roles, with Ken-san retiring as the equivalent of a director
or general manager in Australia. With
Ken-san now in his early 70s and Keiko-san not too far behind, they too are
adjusting to a post-retirement lifestyle.
In their case, the system at the time required them to retire at 60.
Post retirement they have both
continued working in various part-time jobs, while being able to receive their
pension payments. Both are still in
great health and are typical of many retired Japanese, who possibly have
another 30+ good healthy years ahead of them.
On the topic of population decline
in rural areas, there is a bit of a ‘Shikata Nai” (there’s not much that can be
done about it) mind set and people are aware that things will never be the same
as they were with the post-war population boom.
However if things are done cleverly, and resources are used wisely (such
as the school amalgamation) there will still be thriving, healthy rural
communities. The key will be to ensure
there are meaningful employment opportunities for people.
Ken-san told me about a nearby
Nuclear Power Plant facility in a town called ‘Rokkasho’, 30kms away. The facility is a 24 hour operation that
directly employs several thousands of people, with highly skilled and well paid
roles available.
The flow on economic impacts of a
facility like that no doubt help many of the small towns in the area to remain
economically viable.
In a similar way, the USA airforce
base in nearby Misawa-city has a similar effect of helping stimulate the local
economy and supporting employment.
Both the base and the nuclear power
plant clearly have fairly significant potential risk factors. The deafening roar of fighter planes cracking
the speed of sound as they carry out practice drills does disrupt the peace and
serenity a bit, and the mention of any nuclear facility conjures up images of
the Fukushima plant melt-down disaster.
However, for the rural communities of eastern Aomori, it appears it is a
price people are comfortable to pay in order to maintain a healthy local
economy and way of life.
It is also helping to support the
trend of ‘U-Turn’. This is a term given
to Japanese people who leave their hometowns for study and employment in the
big cities, who then make the decision to return to their hometowns for a
simpler way of life. Having job options
and some hope for ongoing sustainability of the community clearly helps with
the U-turn decision. Indeed, many rural
municipalities have identified the promotion and facilitation of U-Turn as a
key pillar of their ongoing viability and are putting resources into attracting
U-turn talent back from the major cities.
You’re only as old as you think you are! – Over 70’s Baseball
Another reason for me visiting
Aomori was that I’d heard that Ken-san would be playing baseball, in an over
70’s competition. By coincidence the
game also fell on a national public holiday called ‘Kei-Ro no Hi’ (Day to
respect our elders). I tell you
what….I came away from that day with a truck load of respect!
The energy and exuberance displayed
would put many kids’ teams to shame. The
pitchers were throwing bullets, the batters were clobbering balls to the far
fence, and they were all sprinting around without any apparent fear of pulling
hamstrings, or popping calf muscles (something that I as a relatively healthy
40 year old often have to contend with when exercising these days!). The game was part of an Aomori Prefecture
play off series and the winner would advance to the next play-off game.
While it was all played in good
spirits, there wasn’t one person on the field that didn’t want to win and from
a distance I honestly couldn’t tell if they were 30 year olds or not.
Ken-san said that he thinks this
group of players will keep going and form an over 80s team when they get old
enough. I was left with no doubt they
would.
(For the record Ken-san’s team won
convincingly 10-2!)
The new primary school under construction.
An ‘Aki-ya’, literally an abandoned/empty house.
An mainstreet cafe that has been left to decay.
Another vacant/decrepit shop front on the main street of Ottomo
The over 70’s baseballers limbering up before their game.
The idea of robotic exoskeleton suits that give wearers super human strength is a concept which has existed in science fiction for many years and has been particularly prevalent in Japanese Anime and Manga comics. Through the work of Cyberdyne, a robotics company based in Tsukuba City, an hour north of Tokyo, the concept is no longer science fiction.
I had seen snippets of Cyberdyne’s HAL (Hybrid Assisted Limb) system in action on TV and You Tube, so I was super excited to be able to see it in the flesh. (You can check out a great clip from NHK news here)
Cyberdyne was founded in 2004, but
the story started years earlier with Professor Yoshiyuki Sankai at the
University of Tsukuba conducting research into how robotic movements could be
controlled through human will. After
some early successes, the concept was further developed with early versions of
the exoskeleton showing promise, but being restricted by the size of battery
packs required to be worn.
With technological advancements, the
suit was able to be improved to the point where it is now fully autonomous and
allows wearers to move freely and unrestricted.
The main technological advancement
that allows the user to control the suit are sensors that are stuck to the skin
near the main joints. In the
demonstration I participated in I was able to effectively control a limb with a
‘demo’ version of the sensor which was basically an arm band similar to one
used to check blood pressure. The proper
version uses 5 sensors that are placed on the muscles and ligaments near the
each of the key joints (elbows, knees, hips).
These sensors feed information to a highly advanced software system that
allows for user specific preferences to be quickly inputted and adjusted.
Through the demonstration I was able
to confirm that the robotic suit will move even if there is resistance (ie, if
the wearer has an injury that restricts their ability to move). The suit does rely on the wearer to attempt
to move the joint, and it isn’t a case of just ‘thinking it’ and having the
suit move telepathically.
Notwithstanding I was really impressed that even with a demo version I
was able to get very nuanced movements in the limb and I have no doubt that a
properly fitted suit with adjusted preferences would perform well.
Commercial Applications
Probably the most impressive thing
about my visit to Cyberdyne was that this is not just a concept confined to a
lab at a university, but has been fully commercialised. The company itself employs around 200 people
and has established strong export markets to USA and Germany where the HAL suit
has bee included as an option on the national disability insurance scheme.
(Somewhat ironically, Japan hasn’t yet added to it’s own insurance scheme.)
The suit has numerous applications
as a device to help with rehabilitation after injuries, or neural related
incidents such as strokes. There has
already been demonstrated success in helping to repair neural pathways as well
as helping wearers regain muscle strength that in turn helps them to move
around independently without the suit.
In terms of ‘Super Human Strength’
the suit is able to lift up to 160kgs.
This has seen it used in nursing homes to help staff pick up and move residents
around without risking injury. There are
currently around 50 nursing homes in Japan that are using the suits either to
help with staff strength or to help with rehabilitation.
The company has been quick to seize
onto the concept of adding strength to humans and has also developed a mini-HAL
which is designed to support the lower back to not only give extra lifting
strength, but to prevent injuries in the workplace. This version has proven to be particularly
popular in freight handling industries
and in Japan alone there are already over 1200 units currently in use in
industry, including baggage handling at Narita airport.
Acknowledging that once an
individual has been rehabilitated, they won’t need the full body suit, the
company has a business model based on a rental system. A half body suit works out to be 200,000 yen
(approx. $2500 AUS) per month on a 3 month contract. For a long term contract of 3 years, the
monthly price is halved.
There are also single limb
variations of the HAL suit which allow for a range of users to realise the
benefits of the system without having to pay for unneeded elements.
In Japan the company also has 4 ‘HAL
Fit’ centres set up where people are able to come in to access the equipment on
a casual basis at a cheaper price point than exclusive rental.
The Cyberdyne Studio I visited had a
HAL fit centre and during my visit I saw quite a few people coming and going to
use the facilities as part of their rehab.
The Future
With the technology proven and
commercialised, it has allowed the company researchers to look ahead into other
possible applications for the underpinning technology.
One such application is to provide
the capacity to allow suits to be controlled remotely. This could be useful for patient
rehabilitation in that the doctor or physician could wear the sensor while the
patient wears the suit and provide direct ‘training’ to help model movements
for specific injury rehab.
There could also be applications for
“robotic avatars” to carry out tasks in dangerous locations.
Acknowledging the potential of the
technology to be misused in the wrong hands, the company has stated that it
will never allow its technology to be used for military purposes, but rather
has a strong mission of wanting to make the life of humans better through the
use of robotic technology. The company
ethos is to utilise robotic technology to ‘enhance’ humans, not ‘replace’ them.
Outside the Cyberdyne Studio which was inside a large retail shopping centre in Tsukuba City
Inside the Studio, which was essentially set up as a mini-museum looking at robotic sci-fi and tying in the development of the HAL suit almost as a manifestation of sci-fi becoming reality. My sci-fi geeky side certainly felt very at home!
Some of the mini-HAL waist/hip support units on display
If you thought ‘Cyberdyne’ sounded familiar, you may recall that it was the name of the ill-fated company in the Terminator Franchise movies that developed ‘Sky-Net’ which inevitably decided to destroy the human race. Apparently this life-size terminator model was gifted to Cyberdyne by the movie company after they discovered the name connection. Thankfully this Cyeberdyne has stated that their products are designed to enhance and support humans….not replace them!
One of the main reasons for this
study tour was to get a sense of whether the changing demographics of Japan was
having any direct correlation to the development of new technologies and
innovations that could tap into new niche markets.
One piece of innovation that caught my eye was a new prototype vehicle developed by a startup company called ‘Rimono’. The name comes from the Japanese word for vehicle – ‘Norimono’, but with the concept being to make driving an option for anybody, the company removed the English word “No” and was left with Rimono.
I met up with company founder and
CEO Shinsuke Ito in his small, but quaint office in Tokyo where the Rimono
prototype was proudly on display.
As it turns out Shinsuke spoke near
perfect English, and had an eclectic professional background that made the
visit far more insightful and rewarding than I could have imagined.
Shinsuke Ito’s background:
Prior to starting Rimono, Shinsuke
had over 15 years’ experience working for the Japanese government in various
Economic Development roles, mostly linked to the automotive industry. During that time, the previous prime minister
for Japan, Junichiro Koizumi, had set a policy position to help promote the
development of the electric vehicle market.
Working with the automotive industry
to implement the policy, Shinsuke soon realised that the auto companies still
considered the electric vehicles inferior to the petrol powered options. During that time, he also did some work with
Tepco Power, a large electricity supplier, who had some interesting concepts
about what an electric car could and should be.
These concepts revolved around having vehicles that could be parked
inside a house, and would be designed to open up and become part of the living
space in the house (eg, seating area for a theatre room).
Intrigued by the concept Shinsuke
decided to see if he could take the idea and develop a vehicle to service a
niche market that he knew the major auto manufacturers wouldn’t be interested
in.
Rimono’s History:
Through his automotive industry
connections, Shinsuke began working on some concepts with Kota Nozo, an
experienced industrial designer who had previously developed a prototype
electric motorbike for the luxury market.
The initial concept was to develop a
2.5 seat tiny vehicle. In Shinsuke’s
mind, he thought the market opportunity would be for mothers raising children
in urban areas. The 2.5 seat size would
mean a parent and 2 small children could safely ride the vehicle.
Knowing the Japanese market’s
attraction to all things cute, he also wanted to make the ‘cutest’ vehicle available
on the market.
In 2012 the first design was
developed and after a few iterations to increase the ‘cuteness factor’ the
prototype in it’s current design was completed in 2016.
Since the prototype completion, an
extensive amount of media attention has been gained, mostly off the back of it
simply being the cutest thing on 4 wheels.
With all the media attention,
Shinsuke suddenly found himself inundated with requests from a market he had
initially overlooked. The over 65
retiree market. More specifically he
found he was getting requests from elderly men over 75 who’s families had
intervened and taken away their driving licenses and cars out of fear of
accidents. This was leaving these men
dependent on others to get around, and is a step towards social isolation if
they can’t find alternative arrangements to get around.
The other market that has shown a
lot of interest is the 50-60 year old female market living in urban areas. With the excellent public transport in Tokyo
there is a huge segment of the population that have basically never had a need
to drive a car. The idea of learning to
drive a standard vehicle can be quite daunting, however the small size and
bicycle style steering handles clearly appeals to this market. The other factor creating interest is that
they will often have their own elderly parents they need to care for and run
to/from appointments with the hospital and other health clinics. The two seater style of the Rimono clearly
appeals as a cheap but practical alternative to a standard vehicle. The tiny size also means it can be parked at
or in the house with minimal impact on storage space.
Another market showing a lot of
interest are the elderly in rural communities.
Unlike Tokyo, public transport in rural areas is either non-existent or
is very sporadic. Shops and services
aren’t as prolific as Tokyo so there is often a need to travel some distance to
the closest service hub. There is
currently the option of using motorised scooters that are permitted on
footpaths, but the top speed is just 6km, and with limited footpath
infrastructure it often means scooters will ‘scoot’ along on the edge of
standard roads with cars and trucks having to avoid them.
Next steps for Rimono
The development of the prototype has
shown that there is clearly an unmet demand for a vehicle of this nature. Currently the Japanese road regulations don’t
permit a vehicle like this to drive on the road so Shinsuke is working with
government officials to have some changes implemented. He thinks this will take some time, so he is
carrying on with various consulting work and university lecturing in the
meantime.
The vehicle itself still needs some
refinements to the engine and battery to improve performance and needs to have
safety tests conducted.
While there are some questions as to
whether the Rimono will be commercialised, for Shinsuke, just going through the
prototype process and getting the experience of founding a start-up in Tokyo
has been worthwhile. Most significantly
he said he has made some strong business connections that could be called on
for future projects.
With the government shifting focus
on Japan becoming more innovative, there will need to be more people like
Shinsuke who are prepared to take risks and look to deliver new products and
services outside the traditional mega-corporation model that dominates Japan’s
business sector. http://www.rimono.jp
Rimono Specs
Weight: 340kg
Width: 1.0m
Height: 1.3m Length:
2.2m
Top Speed: 40km/h
Target Price Point: 1,000,000 yen
(approx. $12,500 AUS)
Passenger Numbers: Driver + 1 adult. Or Driver + 2 small children
Body Type: Steel Chassis / Frame padded canvas fabric surrounds with designer
stitching.
Key Features:
Electric Motor
Motorbike style handle bars
hand controlled accelerator
Smart Device connection points
Swivel front seat for easy entry
exit
Fold down back seats
Plastic vinyl windows
CEO and Founder Shinsuke Ito with his wife, and the Rimono Prototype
Inside the cockpit
There’s even space to put the grocery shopping!
Looks small against a full-sized Australian, but I could still fit in, and the handle bar throttle means there are no peddles to worry about.
An interesting Article from Forbes Magazine that explores some of the business opportunities that Japan’s unique demographic makeup is offering the business sector. – Bruce
Mori Building Company is a household name in Japan. Founded in 1955 (but with family heritage linking back to Feudal japan Daimyo Lords), the company has grown from strength to strength on the back of high quality urban developments targeting the top end of the market.
The completion of the Roppongi Hills
development in 2003 still stands as the largest urban redevelopment project in
Japan’s history. The project is based
around the 54 storey mixed used ‘Mori
Tower’ and also comprises 4 adjacent residential towers, high end retail
shopping, events space, high quality parks and green walkways to connect it
all. Not to mention the fact that it is
all just 150m from the Roppongi subway station.
While Mori Tower and Roppongi Hills
are the centre piece of the company, there are actually 107 office towers owned
by the company with a total floor space of 1.27 million square metres. The company itself employs over 1300 staff
and appears to have plans for ongoing growth and investment.
I met with Peter Dunstan, a Canadian born researcher working for the Institute of Urban Studies, a research body funded and supported by the Mori Memorial Foundation.
I was curious to get a sense of
whether Japan’s changing demographics was being reflected in the way that Mori
Buildings was planning and delivering new urban developments. It was an interesting conversation that
drifted into a wide range of related urban planning topics.
As far as population goes, despite
Japan’s overall population decrease, Tokyo is still increasing. This is due largely to the migration of
younger Japanese from rural and regional areas and some migration of
foreigners. With that in mind, Peter
said that most urban development in Tokyo has been ploughing forward, largely
impervious to the overall population trends.
I had assumed that modern urban
development would need to all be
‘barrier free’ and have a strong focus on universal design principals. Peter said that from what he has seen, it is
still largely an after thought in modern developments.
I was also curious as to whether a
large company like Mori had looked into the opportunity of serviced apartments
to cater for the growing retiree population.
Again, the company was largely focussed on its office and high end
apartment buildings around Tokyo. (A small apartment next to Mori Tower costs
in the order of $5000 US per month….far outside the range of most Japanese
salaries, let alone an average retiree.)
While there weren’t many things that
Mori were doing directly that were related to the opportunity of changing
demographics, there were some great insights into urban development in Tokyo in
general which I’ll share here:
1) Tokyo is carved up into areas owned and dominated by certain developers
As it turns out, in Tokyo, Mori
Buildings has most of its land holdings in the area designated as Minato-ku
(Minato Ward) around Roppongi, Toranomon and Shimbashi. Other parts of Tokyo are owned by other
large corporations, and they all go about their own urban development largely
without collaboration or interference with each other. (Eg, Tokyu has significant land holdings
around Shibuya, Mitsui has another area around Tokyo station)
2) Tokyo is searching for it’s Identity
Peter shared some research he had
worked on called the ‘City Perception Survey’ which is a large scale project to
research how different nationalities perceive cities around the world. The interesting thing to come out about Tokyo
is how differently it is perceived by Japanese compared to other people in the
world. For Japanese, the most iconic
thing about Tokyo is the “Tokyo Sky Tree” a 643 metre tall tower which is
Japan’s tallest structure. Outside of
Japan, people barely even know of the tower, but relate Tokyo to key words such
as ‘Crowded’, ‘Technology’, ‘Modern’ etc…
Based on this research, the Tokyo
Municipal government are embarking on a project to help redefine Tokyo’s
identity. A large part of this will be
to “mine” the history of Tokyo and bring it back to the forefront. The other key part of this will be to put
more emphasis on the many water ways and canals
that crisscross the city.
A recent example of this has been the work by Tokyu Corporation to redevelop and open up “Shibuya Stream”. This was previously an unloved and little know water way that went through Shibuya which is one of the busiest and trendiest parts of Tokyo. The recent development has turned the waterway into a trendy cafe, restaurant and shopping strip. Peter predicts that there will be a lot more of this type of development in Tokyo.
A glimpse of the recently opened Shibuya Stream, adjacent to Shibuya Station
3) Placemaking….leave it to the private sector
I was interested to see what Mori
Buildings did to activate and help provide a sense of place. It was clear that ‘Placemaking’ was embedded
into their model of urban development. I
told Peter that in Australia, local government is often needed to intervene to
help generate place making outcomes and he was very surprised that government
had any involvement.
In Japan, or in Tokyo at least, the
private sector takes a leading role in creating a sense of place. This makes sense with the high level of
competition meaning that attractive ‘Place’ can provide a competitive
advantage, and in turn higher profits.
4) Innovation is a high priority
One of the key strategies set out in
the Tokyo Master Plan, is to develop Tokyo’s innovation potential and to become
a world leader. This is also on the
radar of Mori who have earmarked an area in Nishi-Shimbashi that could be
developed in a way that helps foster innovation and collaboration.
The distinctive shape and curves of Mori Tower
Meeting with Peter Dunstan
Some of the interesting design features around the base of Mori Tower
A precinct map showing the extent of the Mori Tower development and the neighbouring projects it incorporates.
Aeon is the largest retailer in
Asia. The Japanese company that was
originally founded as a grocery store in 1758 now has over 300 consolidated
subsidiaries and over 21,000 stores and
retail outlets spread across Japan and Asia.
In total they employ 550,000 employees.
It’s reasonable to say that they are at the big end of town when it
comes to retail in Japan and Asia.
Therefore, when Aeon does something
to adjust to a shift in demographics, it is worth taking note.
The Nishi-Kasai Aeon store is a 4
story department store which is anchored by the Aeon brand grocery store on the
ground level.
In 2013 Aeon made a decision to
trial a new concept called the “Grand Generation”. Essentially they decided to make a space
tailored to attracting and building loyalty with the over 65 market and open up
parts of the store at 7am so that seniors, who generally wake up early, are
able to get their shopping and chores done first thing in the morning and catch
up with their friends for a coffee or tea.
The local demographics around Nishi-Kasai show an even higher percentage
of seniors than the national average, as well as a higher than average level of
wealth, which all helped justify Aeon’s decision to test the GG concept.
While a range of concepts were
added, the anchor to it all was the gathering space created on Level 4. This space was designed to attract people in
to do their ‘Asa-Taiso’ (Morning exercise and stretch) inside the department
store. The Asa-Taiso is something that
you can see in many parks around Japan and is essentially seniors who do a
collective exercise routine to help limber up and stay flexible. Generally it is done with a recorded routine
that is played through loud speakers in the park.
Aeon decided to provide an all
weather, air conditioned alternative, and improved on the park format by having personal instructors do the routine
in the flesh each morning.
In addition, they made the corridor
around the edge of the 4th floor a 180metre walking track. When I arrived at 7am the track was already
well in use with clusters of 5-6 seniors power walking around while they chatted. At 7:15 the numbers had swelled and then
everyone gathered in the main space to begin their Asa-Taiso.
I had a chat with a friendly
security guard as I looked on at the 50-60 seniors who were all passionately
getting into the routine. He explained
that since the change to the Grand Generation concept in 2013, business has
been booming.
By putting the gathering space on
the top level, the basic retailing concept of getting people to walk past as
much product as possible is achieved, and this is further encouraged with early
morning specials often made available.
While he didn’t have specific numbers, he said that overall income at
the store had increased by at least 20% since the makeover.
For the seniors themselves, it was
clearly a place where they were connecting socially. After the 30minute workout, they dispersed
from the hall quite quickly, and I was initially sceptical that there was a
financial spin off for Aeon as I sat in the rather quiet 4th floor cafe
finishing off my breakfast. However when
I went down to ground level I saw that there was barely a seat available in the
cafes, and there were quite a few people browsing through the aisles. This was all before 8am.
Aeon’s Nishi Kasai Store
The early morning exercisers limbering up
The Start/Finish line of the walking course
The multi-purpose stage area
The special entry to allow the early birds in to do their exercise
The Henn Na Hotel (Literally translated to “Weird Hotel”) was first founded in Kyushu in Southern Japan by Hideo Sawada in 2015 and was recognised as the world’s first ‘Robot Staffed Hotel’. In original hotel was established next a theme park, and had proven to be a popular option for people looking for a ‘unique’ hotel experience.
I had booked myself into a newer branch of the hotel in Tokyo near Tokyo Disneyland and was full of anticipation after reading a few news articles about it.
I walked into the relatively simple
looking 5 storey building to be greeted by a deep growl and roar of a
life-sized T-Rex head that moved and tracked my movements with his eyes! A scan of the room revealed two life-sized
velociraptors in Bell-Boy hats warmly greeting guests as they checked in.
The velociraptors could speak at
least 4 different languages, and with the use of touch screens and a passport
scanner they were smoothly checking guests in.
That was until they got to me, and something didn’t quite match up with
my online reservation.
I was intrigued as to how my new
robotic friend would handle the complication.
Needless to say I was somewhat disappointed when it stopped talking to
me and a human appeared from a back office and helped get my passport scanned
properly.
The robots are here……but clearly
they still need some help from their human overlords!
From a practical sense, the robotic
reception staff means that the hotel can operate with minimal staffing, and the
front reception is constantly monitored allowing human staff to carry out
other, higher value tasks in the back.
When I got to my room, my little
‘room buddy’ robot called Tapia welcomed
me and added another little memorable quirk to the experience. I had a brief chat to it and found out the
weather for the next day in Tokyo, but when it struggled to understand a simple
question of “Where can I get a beer?”….I decided I’d rely on my human
instincts and ducked over to the convenience store across the road that I’d
spotted earlier.
On the way out I noticed a few robot
vacuum cleaners parked at their docks in the passage ways, presumably ready to
do some cleaning in the middle of the night.
I also had a chance to meet the pet fish. Once again, a robot that was dutifully
swimming laps of it’s watery home.
So, the experience with the robotic
staff was a bit of a mixed bag. I
enjoyed it, and it offered an interesting gimmick/hook that the hotel has been
able to leverage to gain new customers.
With 8 ‘Henn Na Hotels’ now in
operation in Japan, and with more planned, it will be interesting to see
whether it develops beyond just being a gimmick, into a standard part of
concierge service across a range of industries.
In the short term, I think human
jobs are safe.
More information on the Henn Na
Hotel Group can be found here:
A brief article about a survey that shows that over 80% of respondents don’t mind the idea of utilising robots to help support the care of seniors. – Bruce
Over 80 percent of people in Japan hold positive views about receiving nursing care from robots, according to a survey by nursing care service provider Ori